Fast Food as Design Standard
Nov 8 · 4 min read

Have you ever wondered why fast-food restaurants such as In-n-out, Chick-Fil-A, and Whataburger have been able to be so profitable and consistently deliver the same great end-to-end experience to their customers? It’s because they have figured out a small and simple-to-read menu that offers the customer a fast way to order what they want.


