Fast Food as Design Standard

David Stelzer
Nov 8 · 4 min read
Photo by Kevin Lanceplaine on Unsplash

Have you ever wondered why fast-food restaurants such as In-n-out, Chick-Fil-A, and Whataburger have been able to be so profitable and consistently deliver the same great end-to-end experience to their customers? It’s because they have figured out a small and simple-to-read menu that offers the customer a fast way to order what they want.

Keep the story going. Sign up for an extra free read.

David Stelzer

Written by

The Startup

Medium's largest active publication, followed by +542K people. Follow to join our community.

Welcome to a place where words matter. On Medium, smart voices and original ideas take center stage - with no ads in sight. Watch
Follow all the topics you care about, and we’ll deliver the best stories for you to your homepage and inbox. Explore
Get unlimited access to the best stories on Medium — and support writers while you’re at it. Just $5/month. Upgrade