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From Zero to Hero: The Complete Roadmap to Creator Success
5 steps to take you from obscurity to launching a product
It’s the only race you ever run.
Your race.
Unlike a marathon, the journey of a creator is obscure. The path isn’t set in stone.
Nowadays, everyone to our uncles and back wants to build an audience online and make money in the process. Every one of us wants more followers as a stable distribution channel. People feel it:
People don’t buy from companies anymore. People buy from people.
A strong online presence has never been more important.
How different my journey may be from yours, overall, we can say that we’re checking the same boxes. That’s the beauty of it: a roadmap isn’t static. You can make adjustments as the plans change, show progress as you complete work, and create tailored views for different audiences.
And, here’s a roadmap that excites. It’s a guide that defines the required work for you to make money as a creator — divided into 5 levels.
So, tell me, at which level are you?
Level 1: You haven’t posted online yet
If you’re reading this, you’re either still in this phase or happy that you’ve passed it.
Because the start of the journey is scary. To achieve a form of success, you have to constantly put yourself out there and talk about “you”. There are people who can do it without showing their faces. However, most people build their audience through their authentic selves.
Perhaps, you’re afraid of how people perceive you. You feel like you’re standing on stage being judged by every single pair of eyes. Your imposter syndrome might kick in and you question yourself whether you’re good enough to be doing so much talking in public. Right?
Don’t worry — we’ve all been there:
Eagerly doubting our first post. In our minds, we make it so much harder than it is. We don’t have to start with a long thread or blog post. To grow an audience from scratch, you start small:
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