Google Won the Super Bowl with a Smart, Sad Advertisement

If you watch The Super Bowl, you know you’re in for a series of massive advertisements. They’re usually bold, humorous, over-the-top, or inspirational. Advertisers know they’re reaching a huge audience, so they want to fit the tone of the game or provide some lighthearted relief.

Sometimes we get a serious ad thrown into the mix. This year that ad came from Google.

The advertisement “Loretta” tells the story of a man and his wife, using the Google Assistant to highlight their time together.