Here Is How You Can Use AI To Get Expert-Level Results As A Writer
Discover the systems used by experts and how to use AI to turn them into good writing
I was in a coaching class where the coach did something that forever changed how I use AI.
One of the topics of the class was using AI to write product copies that sell like the product is free.
When it came to crafting titles, the coach asked ChatGPT to come up with a copy title for a product with [inserts benefits], and whose audience is [inserts audience].
ChatGPT’s response came out quite impressive, but the coach wanted more. And here was what he did to get more:
He asked ChatGPT to rewrite the title, but this time using the PAS method.
PAS is a copywriting framework, and here’s what it means:
• P: Pain —you outline the pain of your potential customer.
• A: Agitation —you emphasis that pain to agitate your reader.
• S: Solution —you then go ahead to provide a solution for their pain.
This worked like magic, as ChatGPT got a wind of the method and churned out a title that left the coach visibly impressed.
