How a healthy culture can lower the cost of employee training

Aytekin Tank
The Startup
Published in
6 min readJan 18, 2019

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Originally published on JOTFORM.COM

$90 billion.

That’s how much US-based companies spent on employee training and development in 2017.

I was astonished by this figure — and it made me think about how we can all improve our training and employee retention.

In my experience, it always comes back to company culture.

For example, I recently discovered Etsy School.

Employees at the e-commerce company run a series of courses where they teach each other new skills. And they’re not just work-related activities, either. The courses include everything from coding and sewing to dancing the tango and mixing cocktails.

I love this idea.

Not just because staff can learn a variety of skills, but also because it brings people together in a light-hearted, yet informative setting.

When employees are engaged with their workplace, studies have shown that productivity increases and the costs associated with training and employee turnover drop dramatically. And these costs are some of the most challenging for businesses to overcome.

That’s because training programs are difficult to get right. Programs often face time constraints, limited budgets, and a lack of enthusiasm, particularly when they…

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Aytekin Tank
The Startup

Founder and CEO of www.jotform.com || Bestselling author of Automate Your Busywork. Find more at https://aytekintank.com/ (contact: AytekinTank@Jotform.com)