The Startup
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The Startup

How Associations Can Improve New Member Retention

Any association would love a member retention rate of 75 percent. Unfortunately, according to a 2017 report cited in ASAE’s Associations Now, retention rates for all members are falling. While in 2016, 73 percent of associations surveyed in the report had member retention rates above 75 percent, in 2017 only 65 percent reached that rate. The numbers for new members are even lower.

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Dr. Gleb Tsipursky

Dr. Gleb Tsipursky

Best-selling author, consultant, coach, speaker on #decisionmaking and #leadership; CEO, Disaster Avoidance Experts http://disasteravoidanceexperts.com/

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