How I Pre-Sold 14 Spots to My Online Community to Make $700 A Month

My step-by-step playbook

Scott Stockdale
The Startup

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Photo by The Lazy Artist Gallery on Pexels

About two years ago, I hosted a live webinar about writing headlines.

And only one person showed up.

Don’t get me wrong — I was grateful for the man who did, but it was a bitter pill to swallow. I’d spent hours putting the webinar together.

Most painful of all?

I wasn’t even selling anything.

All screenshots by the author

Two years later, I’ve just sold 14 spots to my online community, The Committed Writers Club. Ten spots went in the first 48 hours.

At $50 a month, that’s $700 in monthly recurring revenue.

And I haven’t even built anything yet.

Here’s my step-by-step playbook if you want to pre-sell an online community.

Screenshot from my emails

Step #1: Give give give for YEARS

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Scott Stockdale
The Startup

Writer & SEO Instructor | 1M+ views on Medium | Host of Entrepreneurs Can Party 🎉 scottstockdale.co.uk