How Jessica Alba Turned a Hopeless Situation into a Successful Business

The unglamorous story of an actress who started a business from scratch

Mariel Kim
The Startup

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Photo by Noam Galai for Getty Images

The girl in movies you see wearing a bikini and kicking ass is how Jessica Alba describes how most people perceive her. It’s an unsurprising depiction of her Hollywood persona. Alba is an actress best known for starring in blockbuster action movies like Fantastic Four and Sin City. In 2007 British men’s lifestyle magazine, FHM named her the Sexiest Woman in the World.

However, in 2015 she graced the cover of a different type of magazine. Wearing a sleek power suit and a confident smile she fronted the cover of Forbes Magazine, making it into the list of America’s Richest Self Made Women –not as an actress — but as an innovator who created a business from scratch.

This is the story of her journey towards entrepreneurship.

It was the spring of 2008. Jessica Alba was pregnant with her first child. In her New York Times bestseller, The Honest Life, she recalls it was a hot spring day. Her ankles were swollen and her belly was enormous. Using a special baby detergent her mother insisted she use, she laundered bundles of onesies she received at her baby shower. While folding a batch of freshly washed baby clothes her hands broke out in…

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Mariel Kim
The Startup

Writer | M.S. in Professional Writing — New York University