How Reddit and Budweiser Won the Super Bowl

Two of the smartest moves in the history of advertising can guide better marketing investment decisions

Max Dufour
Feb 12 · 6 min read
Photo by Martin Reisch on Unsplash

Two brands advertised differently this year. They did not buy 30 seconds of ads during the half-time show. They did not crack jokes nor told a story. They managed to innovate and seize the moment, without breaking the…