How Startup Founders Can Negotiate Salary With Their Boards

Tim Jackson
May 1 · 8 min read
Not always easy to get across

I’ve just had a job offer. I’d love to stay and help build the business, but…


1. Choose the right moment

2. Have a clear BATNA

3. Demonstrate value

When negotiating salary, it’s best to make your case in terms of the future, not the past


4. Check that your proposal will seem fair to the other side


5. Propose a fair mix of jam today and jam tomorrow

Investors seeking long-term value want founders to be fairly paid. But they still like to see a little sacrifice

6. Use comps with care

7. Understand the dilution effect

8. Remember that this is different from team compensation


About me

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Tim Jackson

Written by

Startup founder, former Economist and FT journalist, CEO coach, and seed VC at www.walking.vc

The Startup

Medium's largest active publication, followed by +477K people. Follow to join our community.