The Startup
Published in

The Startup

How to Communicate Messages Your Audience Will Engage With

The signaling theory in marketing: How process-driven efforts can lead to more heartfelt engagements

Image by Brent Olson from Pixabay

We’ve all been there: you open your inbox to a newsletter full of links. Well, they’re not all links, but chances are good that if you opened the message, they would have been.

--

--

Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store