How to Do. One. Thing. At. A. Time

Aytekin Tank
The Startup
Published in
9 min readAug 6, 2018

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Originally published on JOTFORM.COM

“Things which matter most must never be at the mercy of things which matter least.”

- Goethe

In his 2013 book, The ONE Thing: The Surprisingly Simple Truth Behind Extraordinary Results, author Gary Keller reminds us that everyone has 24 hours in a day.

So, why do some people earn more, achieve more, and get more done? They “go small,” he says:

“When you want the absolute best chance to succeed at anything you want, your approach should always be the same. Go small.

‘Going small’ is ignoring all the things you could do and doing what you should do. It’s recognizing that not all things matter equally and finding the things that matter most.

It’s a tighter way to connect what you do with what you want. It’s realizing that extraordinary results are directly determined by how narrow you can make your focus.”

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Aytekin Tank
The Startup

Founder and CEO of www.jotform.com || Bestselling author of Automate Your Busywork. Find more at https://aytekintank.com/ (contact: AytekinTank@Jotform.com)