How to Do Things That Don’t Scale

Some practical lessons for growing and scaling your early stage startup

Nitesh Agrawal
Oct 30, 2017 · 7 min read
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‘No market need’, ‘running out of cash’, ‘lack of business model’ , ‘getting outcompeted’ and ‘poor marketing’ are all related to not being able to find enough customers.

1. Recruit beta users

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2. Get your own hands dirty

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3. Build only what is REALLY needed

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4. Establish a personal connection

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5. Give value to every single user

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6. Let the fire burn


Now go out there. Take that plunge, take that leap of faith.

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Nitesh Agrawal

Written by

Founder, www.indiez.io | Top writer, Startup | #futureofwork

The Startup

Medium's largest active publication, followed by +683K people. Follow to join our community.

Nitesh Agrawal

Written by

Founder, www.indiez.io | Top writer, Startup | #futureofwork

The Startup

Medium's largest active publication, followed by +683K people. Follow to join our community.

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