How To Get Blurbs For Your Book

Really, all you need to do is send an advance copy of your book to an influencer, and ask.

“I have seen the future of horror … and it is named Clive Barker.” — Stephen King

With that single mid-80’s blurb, the King himself veritably made the career of one who would, in short time, become another master. The scepter was not passed down so much as shared.

The importance of this cannot be overstated. Stephen King was and is among the most popular authors in the United States, if not the world. He is a veritable living legend with an output second to none, who was in his heyday when he wrote that blurb. In the midst of a remarkable run with “Carrie,” “Salem’s Lot,” “The Shining,” “The Dead Zond,” and “The Stand,” King did not have to promote anyone, much less a potential competitor.

As for the newcomer to the scene, consider that “Hellraiser’s” Pinhead may never have existed as a horror film icon if King’s praise didn’t come so forcefully, and so early, in Clive Barker’s literary career.

Reality Check: Prepare To Do The Work

Blurbs can be more important than publication to a writer. A book can always be published, but if it gets no attention … what then?