How to Make Yourself a Good Bet for Investors

When raising venture capital and speaking to investors, you need to concisely explain that you’re making something people want, there’s a large enough market for your business model to generate $100M+ per year in revenue, and that you are the right team to execute on this — with or without their money.

Fundraising is hard — no one will tell you otherwise.

It takes time, effort, and a toll on your team’s motivation. You’ll get countless “maybes” and “it’s not for us right now(s)”.

When you’re early-stage fundraising and your team’s small, your opportunity cost for going out and speaking to VCs is invaluable to your startup.

Why?

Because your attention and energy are being allocated to raising capital. You’re setting up meetings with VCs, commuting, preparing for calls, jumping on calls, getting excited, and then disappointed — the long cycle continues until a term sheet is signed (if you’re in the lucky 0.05% of startups that do get funded by a VC).

You’re not focusing your time on building a great technology company and you’re unable to do important activities like speaking to users.

Raising venture capital to fund and scale your startup is a colossal challenge, especially for…