The Startup
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The Startup

How to Multiply One Idea Into 50+ Pieces of Content

A case study in creating a self-reinforcing network of content

Photo by Gayatri Malhotra on Unsplash

I estimate that I create an average of about 500 pieces of content per day. I recently wrote about how I capture and track content ideas (my process is almost entirely analog!), but I haven’t yet explored another key component: how I take one idea, and multiply it into 50+…

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