How to Navigate the Knowledge Economy for Your Startup

Brian Wallace
The Startup
2 min readJul 9, 2018

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Are you looking for a way to have a more flexible schedule, work from home, or be your own boss? Chances are you’re already an expert at something, even if it’s just a hobby. You can turn your expertise into a freelance career as an infopreneur.

Last year more than 57 million Americans worked as freelancers, including nearly half of all millennials. Freelancers are finding it easier than ever to find work, adding $1.4 trillion to the U.S. economy last year.

If you’re looking to get started on a freelance career, infopreneurship might be for you. Infopreneurs engage in knowledge commerce, selling their expertise by teaching, consulting, and creating media.

People are eager to learn, and the e-learning market on track to reach $241 billion value by 2022. You don’t have to know everything about a topic to get started teaching others. If you know enough to teach a beginner, you’re set to go.

Whether you’re an amazing cook, play an instrument, or you just figured out the best way to turn a profit as an Uber driver, someone on the internet is looking to learn from you. Read this infographic to learn more about finding your expertise and becoming an infopreneur:

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Brian Wallace
The Startup

Founder of NowSourcing. Contributor to Hackernoon, Google Small Business Advisor, Podcaster, infographics expert.