How to Treat a Customer
Also known as a human being.
Published in
6 min readMar 9, 2020
The art of treating a customer well is misunderstood by many companies. It’s easy to think you’re customer-friendly when in fact you may not be.
The simple reframe that works is to see a customer as a human rather than a customer. By substituting one word for another, you see a customer as just like you. You wouldn’t treat yourself like dirt so why…