How to Treat a Customer

Also known as a human being.

Tim Denning
The Startup
Published in
6 min readMar 9, 2020

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The art of treating a customer well is misunderstood by many companies. It’s easy to think you’re customer-friendly when in fact you may not be.

The simple reframe that works is to see a customer as a human rather than a customer. By substituting one word for another, you see a customer as just like you. You wouldn’t treat yourself like dirt so why…

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Tim Denning
The Startup

Aussie Blogger with 1B+ views that made me 7-figures — Get my free email course: https://timdenning.com/1k-mb