How to Use the Google Ad Library to Build an Effective Marketing Campaign
Every digital marketer should be using this tool
Advertisers are aware of how fierce competition is online.
When it comes to Google ads, even a tiny advantage can make all the difference in the world.
You may have the expertise and creative instinct to create ads that are enticing, but what happens when they get pushed to page 2? What can be done to get back in Google’s good graces?
I present the Google Ad Library, a marketer’s heaven on earth.
Any Google advertisement that is currently running can be researched to learn who created it, how it looks, and when it was last shown. The feature is intended to encourage transparency and give users access to details about the advertisements they are shown on a daily basis.
Learn how to improve the effectiveness of your own Google ads by seeing what works well for your competitors.
What is the Google Ad Library?
Do you ever wish that other platforms had their own equivalent to Facebook Ad Library?
Yea, me too! So after some research, I found a similar feature, but on the Google search engine instead.
