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I Think I’ve Cracked The Formula to Writing a Viral LinkedIn Post!
And to put my money where my mouth is (so to speak), I created one myself
With nearly 800 million members in more than 200 countries and territories worldwide, LinkedIn is the world’s largest professional network, so standing out in the crowd ain’t easy. Gone are the days where creating an account on LinkedIn was just another way to publish your CV for potential employers to check you out. Today, LinkedIn is a business networking behemoth where members promote themselves (and their companies) to build a following of industry colleagues, generate business leads and opportunities, and establish authority in their niche.
LinkedIn influencers enjoy unparalleled exposure to a variety of audiences on the platform, so it’s a coveted title. But to become an ‘official’ influencer (as opposed to building your own following), you have to be invited by LinkedIn. And to qualify for that, you need to have achieved some sort of serious success or already be ‘famous’ in your niche.
So, how does one achieve acclaim on LinkedIn and amass a huge following? In most cases you need to be a prolific content creator and share high-quality, engaging content that people appreciate and want to see more of. Which…
