If I Began Blogging Now, This Is What I Would Write About

And how I would sell it, too.

Ellen "Jelly" McRae
The Startup
Published in
10 min readAug 10, 2024

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The modern writer | Image created on Canva

I began writing seriously in 2010. Without sounding old and hopelessly nostalgic, it was a very different time.

Now we’re in the golden age of content creation, it’s impossible to compare the two.

I call it the golden age because it seems like everyone is side hustling with a writing gig, content creation strategy, or second job/business to boost their income. We can blame the cost-of-living crisis for that.

It’s undisputable—the competition is more challenging than ever. If you’re beginning the writing journey now, you’ll be behind before you’ve even started. There are many ahead of you.

And if you’re relying on advice from two, five or ten years ago about how to earn money from writing, it's well out of date.

I'm not going to keep this information from you. The following is what I would write about if I were starting my journey right now and the marketing strategy I would use to promote my work.

Content-specific

Before I divulge the content strategy I would use, I want to clarify precisely the type of writing I'm talking about.

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Ellen "Jelly" McRae
The Startup

I’m here to use my wins and losses in #relationships as your cautionary tale | Writes 1LD; Cautionary tale women's fiction | https://linktr.ee/ellenjellymcrae