The Startup
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The Startup

If You Want to Be a Successful Creative, You Need to Pick a Rule

Photo by Daniel Monteiro on Unsplash

I became a best-selling author the LA-way (which is always surprising), I decided to religiously follow the advice of my Uber driver.

Let me explain.

In Los Angeles, where I used to live, traffic is real. And it’s not uncommon to be stuck in an UBER or Lyft for hours and to pass the time, I’ve always taken the opportunity to…

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FRED DUST

FRED DUST

Founder of Dust&Co, senior design advisor for Rockefeller Foundation & former global managing partner of IDEO — fan of words and good conversation.