The Startup
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The Startup

Implied Links, Brand Mentions, and the Future of SEO Link Building

Photo by Diggity Marketing on Unsplash

Search engine optimization (SEO) has historically been a tricky game filled with speculation and increasingly abstract tactics to keep up with Google’s ever-more-sophisticated algorithmic changes. While Google always keeps the exact details of its updates under tight wraps, experts in the industry can make reasonable assumptions about the nature of each change based on…

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