The Startup
Published in

The Startup

Is This a Warning Sign You’re Building the Wrong Startup?

Most people don’t recognize it because they think it means something else

“I’m struggling to keep leads interested long enough to actually close deals,” explained the entrepreneur sitting across from me. “Is it normal for my sales prospects to suddenly stop responding? Or is that a sign I’m building the wrong thing?”

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Aaron Dinin, PhD

I teach entrepreneurship at Duke. Software Engineer. PhD in English. I write about the mistakes entrepreneurs make since I’ve made plenty. More @ aarondinin.com