I’ve Rejected 100+ UX Designers For This One Mistake — They Couldn’t Tell A Story
Here are 4 highly-effective visual storytelling techniques to master to become more valuable to brands.
Published in
5 min readNov 6, 2022
Call me a nitpicker.
But most UX designers walk through the door like Marie Kondo.
- They get rid of a few things.
- They organize a few things.
- They change a few colors.
- They change a few fonts.
They totally miss the point.
They don’t tell visual stories.
A UX designer who can tell a brilliant visual story is perhaps the most sought-after commodity in the Valley right now. Seriously, CMOs would seemingly give anything for a UX designer who knows how to tell a good visual story.
Really understand the UX storytelling pyramid
Most UX designers don’t tell stories.
And the few who do mostly tell the wrong stories.
- Good UX designers make their…