Jenny Friedman: The Cardi B of VC

Mario Gabriele
The Startup
Published in
10 min readOct 16, 2020

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Venture capital can seem like a drab world sometimes.

Though far from the sobriety of investment banking, consulting, or private equity, it can suffer from the same uniformities of background, appearance, and thought. There’s a reason why being considered a “contrarian” was once a prized accolade, even if that term has been bludgeoned into meaninglessness of late.

If the asset class is a blur of monochromatism, all blacks and whites and dull grays, Jenny Friedman is a stripe of color thrown across the canvas. Extroverted, opinionated, and always entertaining, Jenny combines a love of deep research with a flair that has given her the nickname “the Cardi B of VC.”

In the middle of lockdown, we had a chance to catch up. I hope you enjoy learning about Jenny’s upbringing in New York, her escape from Goldman Sachs, and the audio erotica startup she wishes she’d backed.

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Brief

  1. Great expectations in a family of financiers
  2. Making moves at Minibar
  3. Liz Wessel: the ultimate recruiter
  4. The gift of Electric AI
  5. Missing the next Fifty Shades of Grey
  6. The right song for a Raya profile
  7. Sheryl Sandberg and Whitney…

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