Killing Your Darlings: The Reason Why I Deleted 2,793 Subscribers From My Email List

Despite they’ve been reading (and replying) to emails

Matt Giaro
The Startup
Published in
4 min readFeb 15, 2023

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Photo by Eyasu Etsub on Unsplash

Email lists are money-printing machines.

Every (serious) entrepreneur knows that. However, I deleted almost 3,000 email subscribers from my list last June.

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Matt Giaro
The Startup

6 Figure Creator. Helping experts turn their ideas into income with online content (in just 2h/day.) Start now 👉 https://mattgiaro.com/medium