Making Design Visually Appealing

In an instant — by following a simple mnemonic

Center Aligned
The Startup
2 min readJul 10, 2020

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Interaction Design is very gratifying.

From fast critical thinking to extracting ideas in tangible forms within the team is sure fun and challenging.

At times, the UI becomes Achilles heel in an otherwise excellent solution and thinking. Many designers are averse to just practicing mock ups of good interfaces to home the craft — certainly not without reason.

Here is a simple mnemonic device for making the UI coherent and more appealing in an instant — C.R.A.P.

The elements of C.R.A.P. that can totally change the look and feel of a work are:

Image : Swati Sati.

E.g. The headline typeface in this image is a heavy weight Slab Serif (Memphis) while the body is a small font san-serif — providing ample contrast and interest.

Caveat: Make sure the elements are in contrast and not conflict.

Image : Swati Sati.

E.g. The short design element under headline and the same BnW style is repeated in all the pieces, which binds the piece together.

Image : Swati Sati.

E.g. Every element is left flushed, that gives a nice cohesive feeling to the design — as opposed to when elements aren’t aligned.

Image : Swati Sati.

E.g. The two description lines in close proximity imply that they are meant to be consumed together and specify a relationship.

That’s it.🌟

If you want to explore further you can go through Robin Williams’ beautiful Book on the same. I found it quite valuable.

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Center Aligned
The Startup

Hi. This SubEtha transmits thoughts and learnings on Design, Art and Psychology.