MVPs and MVEs are Dead. Build a MAC.

And investors will kiss your feet and give their front teeth to work with you.

Dall-E 2

MVPs are outdated.

MVEs are just shiny distractions.

Neither answers the one question that matters:

Will people actually pay for your product?

Enter the MAC. It’s the smallest proof your business works.

• It shows customers will pay.
• It proves your costs stay below your price.

And the best part?

It runs on autopilot.

No signups. No likes. Just credit cards.

The problem with MVPs and MVEs

1. MVPs are obsolete

MVPs were supposed to be the “test the waters” version of your product. Build something basic, release it quickly, and see if there’s interest. Sounds smart, right? Not anymore.

Here’s why:

• AI has made MVPs too easy:
  Anyone can throw together an MVP in hours using tools like GPT-4, Figma, or Bubble. The bar is so low that having an MVP isn’t impressive anymore.
• MVPs don’t prove people will pay:
  Just because someone likes your idea doesn’t…