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My 90-day LinkedIn experiment: the results

7 min readApr 9, 2025

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Image by DepositPhotos

My experiment:

On January 2, I decided to post on LinkedIn for 30 days, using the free tools that come with any account.

In February I looked at my initial results, and extended the experiment to 90 days. I felt that would give me enough feedback/data to decide whether to keep posting permanently.

Why LinkedIn?

For me, X has turned into a bin-fire of lies, insults, anger and baiting. Now that Facebook and Instagram have stopped moderating posts, I suspect they’ll do the same.

The advertising on all three channels means it’s much harder to reach a big audience without paying. Your posts are only being shown to a small number of your own followers, let alone reaching new people.

Obviously, if you already have a big audience and it’s still working for you — ignore me. But if you’re finding it hard to reach the same people you used to reach five years ago, please know that it’s not just you.

TikTok’s success has meant that other channels changed their algorithms, making it harder…

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Sheryl Garratt
Sheryl Garratt

Written by Sheryl Garratt

Writer; editor; coach, supporting creatives to step up and do their best work — and get paid for it! Find me at www.thecreativelife.net

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