The Startup

Get smarter at building your thing. Follow to join The Startup’s +8 million monthly readers & +772K followers.

Member-only story

My Business Grows Slowly — And I Like It

Maya Sayvanova
The Startup
Published in
3 min readFeb 27, 2025

--

Image by Canva Pro

You start a solo business, and almost instantly, the pressure sets in.

Grow fast. Get attention. Make money. Then make more money. Hustle. Hack. Optimize.

And if you don’t, you’re failing. Right?

Wrong.

This is the moment — this early stage — when you either realize that slow growth is the only way to build something real, something lasting, or you burn out chasing the illusion of overnight success.

Why You’re in a Hurry (And Why You Shouldn’t Be)

There are two reasons solopreneurs feel this frantic urgency to grow fast:

  1. They want proof of concept.
  2. 2. They need money — fast.

Let’s unpack those.

“I need proof that this works.”

No, you don’t.

If you truly believed in your business, if you were certain this was going to work, wouldn’t you take the time to do it right? The rush for validation is a mask for doubt.

You’re sprinting to see results because you’re secretly afraid that if you slow down, you’ll discover it’s all a waste of…

--

--

The Startup
The Startup

Published in The Startup

Get smarter at building your thing. Follow to join The Startup’s +8 million monthly readers & +772K followers.

Maya Sayvanova
Maya Sayvanova

Written by Maya Sayvanova

6-Figure Writer | Featured in Business Insider & Metro UK | Helping solopreneurs succeed | Sign up here: https://rb.gy/jbwa8b

Responses (6)