Organic Xanax — an exploration into embedded fashion

This was a line designed for Lunar Gala 2020 in collaboration with Arden Wolf and technical help from Jake Zimmer. This line pokes fun at our generation’s relationship with consumerism and social media while featuring embedded custom LED hardware.

Here I will go through the conception, the process, and the execution of the ten look line.

sketches of the looks and where we began

First when developing our concept, we knew that we wanted to integrate LEDs, but in an intentional and seamless way that didn’t distract from the clothing itself.

A good portion of the garments feature cheeky quotes found on Overheard. We chose Overheard because it takes what people are caught saying and pulls it out of context, allowing the reader to clearly see the humor and, almost, stupidity in the things we say to each other. In few words, we can sum up many people that each of us know. The quotes we chose are intentionally dry and lighthearted in spirit, but also exemplify our apathetic, almost privileged, attitude towards our culture. For example:

“You went to Burning Man, not Iraq. Calm down.”

The Grant — Frank…