Our Cognitive Bias Is Ruining Patient Outcomes Data

Zachary Walston, PT, DPT, OCS
The Startup
Published in
12 min readJul 22, 2020

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7 common biases all clinicians need to be aware of

Photo by Scott Graham on Unsplash

How do we know if we are providing high-quality care? The answer to this question is sought by a multitude of parties: patients, clinicians, educators, legislators, and insurance companies. Unfortunately, it’s not easy to determine. There is no single score or report that provides a definitive benchmark of quality, but various measures can help paint the picture. One of the measures garnering a lot of attention is outcome tools.

The Value and Benefits of Outcomes Data

Outcome tools provide value in many areas. We can use them to:

  • track information and then disseminate it to employees;
  • integrate quality data into the culture of our organizations;
  • develop continuing education courses and seminars;
  • facilitate conference participation and research projects;
  • guide mentorship, residency, and fellowship programs;
  • support marketing efforts; and
  • develop quality improvement initiatives to improve recruitment and employee retention.

Outcome tools have practice-wide benefits as well. At PT Solutions, for example, we use our outcomes data to:

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