The Startup
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The Startup

Our Startup Failed Because We Didn’t Know the Difference Between Bad Problems and Good Problems

Just because something is a problem, it doesn’t mean you have to solve it

Photo by Olav Ahrens Røtne on Unsplash

I remember once having a spirited debate with my co-founder about the best way to code a complex webform in our SaaS app. And, by “spirited debate,” I mean we spent the better part…




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Aaron Dinin, PhD

Aaron Dinin, PhD

I teach entrepreneurship at Duke. Software Engineer. PhD in English. I write about the mistakes entrepreneurs make since I’ve made plenty. More @

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