Pinterest for PR

I’m not a baker. I loathe DIY projects. But I’ve discovered recently what an amazing resource Pinterest is for business.

Elisa Smith
Jul 14, 2018 · 3 min read

For the past few months I’ve been “pinning” and filing away infographics on a number of topics, including public relations, blogging, social media, marketing and productivity. Here are four of my recent favorites, that offer advice on:

Media Relations

Source: Kantar Media

This infographic was created back in 2014, but the information is still very relevant. Media relations isn’t just about pitching stories and building relationships- this image reminds me how important it is to have a well thought out strategy and to measure your success.

Social Media

Source: Sprout Social

We are more than halfway into 2018, but in our business it’s important to try to predict — or at least be on top of — current trends. For example, this infographic notes the rise of popularity on Instagram due to the success of Instagram Stories. They noted that Instagram “isn’t done adding features” to the platform and they were right — the June launch of IGTV is giving brands another way to experiment and engage with their followers.

Blogging

Source: Digital Marketer

Everyone suffers from writer’s block from time to time, especially if it’s an activity you have to do professionally. This infographic offers some great ideas to help kickstart your creativity and get readers to engage in your posts. Bonus points if you can tell what ideas I’ve incorporated into this post.

Productivity

Source: Funders and Founders

Lastly, I leave you with a life hack. I refer back to this infographic often — it offers advice on how to make your day more productive and live a simpler life. I especially appreciate the tips for “How to Start the Day” and “How to Work Fast”— as it’s too easy to get distracted while working (squirrel!).

Happy pinning!

Have you found any great “pins” that have helped you in your work or personal life? If so, hit me up in the comments!

This story is published in The Startup, Medium’s largest entrepreneurship publication followed by 344,974+ people.

Subscribe to receive our top stories here.

The Startup

Get smarter at building your thing. Join The Startup’s +787K followers.

Sign up for Top 10 Stories

By The Startup

Get smarter at building your thing. Subscribe to receive The Startup's top 10 most read stories — delivered straight into your inbox, once a week. Take a look.

By signing up, you will create a Medium account if you don’t already have one. Review our Privacy Policy for more information about our privacy practices.

Check your inbox
Medium sent you an email at to complete your subscription.

The Startup

Get smarter at building your thing. Follow to join The Startup’s +8 million monthly readers & +787K followers.

Elisa Smith

Written by

First shift: PR professional | Second shift: Wife and boy mom | Find me at: elisabongiovannismith.com

The Startup

Get smarter at building your thing. Follow to join The Startup’s +8 million monthly readers & +787K followers.

Medium is an open platform where 170 million readers come to find insightful and dynamic thinking. Here, expert and undiscovered voices alike dive into the heart of any topic and bring new ideas to the surface. Learn more

Follow the writers, publications, and topics that matter to you, and you’ll see them on your homepage and in your inbox. Explore

If you have a story to tell, knowledge to share, or a perspective to offer — welcome home. It’s easy and free to post your thinking on any topic. Write on Medium

Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store