Stop the Fake “Customer First” BS
If I call you at 5 pm on a Friday, will you answer the call?
Nov 5 · 4 min read

The corporate world has become obsessed with customer-centricity. It’s important, is it?
I don’t buy into the customer-centricity nonsense that is spat out like verbal diarrhoea in the hallways and town halls of companies all around the world.


