The 10 Most Effective Headline Words Of All Time

Bill Goss
Bill Goss
May 17, 2018 · 4 min read
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Secrets

The word ‘secrets’ immediately attracts our curiosity, because it suggests something we’re missing out on.

  • The Secret To Killing It Online
  • This 1 Secret Helped Me Lose 50 Pounds When Nothing Else Would

Truth

What is the truth? It’s something we’re always seeking.

  • What Is Truth Behind Richard Branson’s Success

How To

How to…

  • How To Get More Sales Online.
  • How to make an autonomous robot attack dog with laser beam eyes and machete paws. (O.k maybe not that one).

Experts

Experts are…

  • Experts Suggest You Should NOT Do This 1 Thing

Sale

Write a ‘sale’ headline and watch the traffic flood in.

  • The Biggest Bitcoin Sale Of This Year — Who Bought It?

Are You

The are you headline format is an effective one because it’s open ended and makes you think.

  • Are You A Born Entrepreneur?
  • Are You Missing Out On This Digital Goldrush?

Love

What do you love?

  • How To Build A Life You’ll Love
  • Psychologists Say This Is A Proven Way To Figure Out What You Truly Love Doing

New

Who doesn’t love the next big thing?

  • New, New Research Suggests That You Should Never Actually Skin A Cat
  • New Research Also Suggests Headlines Sell Content And People Skim Content So Might Not Even Read This (but if you do, it broke the monotony of your scrolling search of new info).

Breaking

Have you ever seen a headline with the word ‘breaking’ in it and thought — that sounds boring?

  • Breaking — Hard Work Pays Off
  • Breaking — Facebook Might Not Be So Private After All

Hate

This is the opposite end of the emotional spectrum. On the one hand we love which is positive, the second strongest emotion is hate, which is a negative emotion.

  • Hating Exercise Is A Good Thing — Here’s Why
  • Don’t Hate The Player — Hate The Interest Rates

You might also like this:

How To Grow Your Business By Becoming A Published Author



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Bill Goss

Written by

Bill Goss

Successfully Published Over 4,000 Authors. Book Publishing, Printing & Marketing Since 2009 - https://www.elitepublishingacademy.com

The Startup

Medium's largest active publication, followed by +685K people. Follow to join our community.

Bill Goss

Written by

Bill Goss

Successfully Published Over 4,000 Authors. Book Publishing, Printing & Marketing Since 2009 - https://www.elitepublishingacademy.com

The Startup

Medium's largest active publication, followed by +685K people. Follow to join our community.

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