The Startup
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The Startup

The Art of Persuasion

The recipe how to use your voice and sell your first product

During my first experience as co-founder of a B2B Fintech startup, I had to learn how to trust my voice and persuade my audience. In this article, I share 5 simple steps that helped me for clear, compelling and concise persuasion.

We all have once used the Most Natural Asset To Persuade: Our Voice.

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Michel Kana, Ph.D

Michel Kana, Ph.D

5.2K Followers

Husband & Dad. Founder @Immersively.care. Top Medium Writer. 20 years in IT. AI Expert @Harvard. Empowering human-centered organizations with high-tech.