The Startup
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The Startup

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The Best PR Lessons I Learned in 2018

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1. Traditional media reports won’t cut it.

Credit: CreativeLive

2. Your network is your net worth.

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3. Journalists still want personal stories.


4. Podcasts reign supreme.

5. PR agencies are evolving, and so should your strategy.




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Elisa Smith

Elisa Smith

First shift: PR professional | Second shift: Wife and boy mom | Find me at:

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