The Introverted Founder

Steve Glaveski
The Startup
Published in
8 min readMay 28, 2019

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When most people think of a successful entrepreneur, typically they think of a charismatic, outgoing, and brilliant leader; Jobs, Bezos or the flamboyant Richard Branson might come to mind.

Another day in the office for the Virgin chief

Rarely is introversion conflated with entrepreneurial success. This is because society has a cultural bias towards extroverts, according to Susan Cain, and also because an entrepreneur must interact and influence numerous people — their team, their customers, their partners, and the media.

Having said that, there are several significant advantages that introverted founders — let’s call them intropreneurs — have over their extroverted peers.

Benefits of Intropreneurship

Creativity and problem solving

Because they spend a lot of time observing, listening and questioning, introverts can be very creative.

Introverts are more likely to spend a lot more time collecting dots through books, podcasts and other forms of content, and more time connecting those dots through silent time and long walks…

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Steve Glaveski
The Startup

CEO of Collective Campus. HBR writer. Author of Time Rich, and Employee to Entrepreneur. Host of Future Squared podcast. Occasional surfer.