Hello guys. Happy New Year. We’re back! And more excited than ever. Probably if you are part of our community you know that I’m a really Apple Fan. But there’s a justified reason why. And it’s based on quality and privacy. So…First of all, I have to say this is not a review itself. I already made a review of the iPhone 12 mini last year. In case you missed it yet here’s the link. But, this is more than a review. It’s a love letter or kind of a story base on my everyday use of the iPhone.
I won’t tell you how I specifically use it, because we use our smartphones in different ways and for different needs but I do will tell you how the iPhone helps me every day with all the things I need to do. And it’s because the iPhone is the heart of the Apple Ecosystem. We already know it’s powerful because of the new improvements in hardware and software. And also, we already know the technical parts. But let’s talk about why it is so perfect this tiny device. And in my particular case, I will last with this phone for many years.
I consider myself a minimalist person. This means that I like simple things that are really effective and useful for our daily bases. For example, inside my Apple Ecosystem, I have an Apple Watch. The Apple Watch is the perfect complement for the iPhone. It allows you to measure effectively your calories burned, exercises performed, and time spent on your feet during the day. And as a person that workouts every day and takes care a lot about my health, I’m really happy with this accessory. Of course, it does a lot more things. But we are here to talk about the new iPhone.
So…why this little thing is so perfect? First of all, is so aesthetic. The “aerospace-grade” aluminum edges are so well made by being flat. The screen, despite being smaller, is better used than its predecessors. And let’s talk about that ceramic shield. It’s made by introducing nano-ceramic crystals, which are actually harder than most metals, into the glass. Ok, that it’s the body… but what about the face, the screen?
So… what about it? This is what makes the iPhone really gorgeous. Everything that your eyes can watch from that screen is magnificent. iPhone has all kinds of powerful new features, such as 4K Dolby Vision video recording and super-detailed HDR photos. That requires an advanced screen to experience fully, so they gave us the Super Retina XDR display.
Unlike LCDs that use a backlight to illuminate all the pixels at once, OLED pixels each emit their own light. They can be completely turned off to produce true blacks, or light up all the way to 1200 nits HDR brightness. That’s how we get a 2,000,000:1 contrast ratio. So… things like fire explosions and intergalactic battles in movies are hyperdetailed, superbright, and deeply dark in all the right places. Have you ever watched The Mandalorian on your iPhone? You should… it’s way better than your TV screen.
And then, that A14 Bionic chip. OMG…that chip. My hype is real because my first smartphone was a Sony Xperia something and although it was a really good smartphone when I look back at my google photo album the quality of the photography of those days wasn’t as good as today. But, we are talking about the chip, what does that have to do with photography? The answer… Everything!!!
Let’s Talk About The Everything… I mean, The A14 Bionic Chip
I have a question for you: Have you ever wondered why Apple does not have exaggeratedly powerful lenses like its Android competitors? I’m talking about lenses of 48 Megapixels or more. The answer’s simple: they don’t need it. And it’s all because of the chip. Apple has been betting heavily on AI for a few years. Proof of this is its latest M1 chip, making its computers the most powerful on the market.
For example, Smart HDR 3 uses machine learning to recognize scenes, then adjusts sharpness, color, and white balance where needed. Even in bright light is amazing at capturing texture, skin tone, color saturation, and individual details that make photos feel true to life. A14 Bionic is the fastest chip in a smartphone. It can cruch trillions of operation on the Neural Engine. Or Shooting in Dolby Vision, remember, even pro movie cameras can’t do that. And it’s the same chip of the iPhone 12 Pro, so it’s not necessary to spend extra money. AI is the present and the future.
And the last thing why I love iPhone but this is actually more an Apple characteristic is privacy. We take a privacy for granted and we shouldn’t. Nowadays is our most appreciated value. And I like the fact that everything that we do on the iPhone stays on the iPhone. They don’t need to collect our data and the things that they do collect is encrypted, random, and anonymous, so they don’t know actually who we are. Even our location is not the exact location, it’s approximated because they do know that anything we’re searching on maps actually doesn’t need to be searched with that precision to be found.
And that’s it, guys. Did you notice that I didn’t need to talk about the performance of running apps or gaming? That’s because we take it for granted. And thank God we do. That says a lot about Apple.
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