The Phenomenon of Gaming: Taking Over Generation After Generation

How does the gaming industry catch—and keep—our attention?

Inês Bernardino
Sep 22 · 6 min read

It begins with the controls

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Photo by Caspar Camille Rubin on Unsplash

Consistency

The importance of storytelling

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Screen Capture from The Last of Us II (Source)

Don’t forget copywriting

Invest in graphics & visual

Having a pleasing aesthetic, sceneries or detailed characters can make or break the experience of playing a game.

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Screen Capture from Firewatch (Source)

The multiplayer experience

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Champions from League of Legends (Source)

But what do these games have that make them so popular?

New technologies

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Photo by Steve . on Unsplash

Don’t forget the emotional impact

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Animal Crossing: New Horizons (Source)

What is an experience if it doesn’t tug at people's emotions? It’s not an experience.

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Inês Bernardino

Written by

Product Designer & Content Writer. I write stories about Design, Writing, Sustainability and other topics that spark my interest.

The Startup

Medium's largest active publication, followed by +732K people. Follow to join our community.

Inês Bernardino

Written by

Product Designer & Content Writer. I write stories about Design, Writing, Sustainability and other topics that spark my interest.

The Startup

Medium's largest active publication, followed by +732K people. Follow to join our community.

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