The Startup
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The Startup

The Pros & Cons Of Product Pilots

How to successfully pilot your products and avoid wasting time, money and leads

Photo by Cristina Gottardi on Unsplash

So, you have a shiny new product, or maybe just a squeaky MVP nonetheless, it is time to take it out for a spin. Doing a pilot with real live customers is not a game of chance but a well-thought-out business tactic. In this story, I will cover everything (almost) you need to…




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Adi Shmorak

Adi Shmorak

A Product Manager, Biz Dev Director and Mentor, working with early stage startups, helping them to focus and scale.

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