The Startup
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The Startup

The Real Story of How Innovation Works

A deeper dive into Steve Jobs, Apple, and the iPhone.

Photo by Nadine Shaabana on Unsplash

The iPhone has provided access to the entire world’s knowledge at our fingertips, given society an incredible amount of freedom and an unparalleled level of convenience. Not only has it given us this access, but this powerful technological innovation is beautifully designed, powerful and intuitive.

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