The Startup
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The Startup

The Second Most Important Question Entrepreneurs Have to Answer During a Pitch

You surely know the most important question, but do you know what else matters?

One of the most important questions an entrepreneur has to answer during a pitch is: “What problem is my startup solving?” Heck, it’s probably the most important question your pitch has to answer.



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Aaron Dinin, PhD

I teach entrepreneurship at Duke. Software Engineer. PhD in English. I write about the mistakes entrepreneurs make since I’ve made plenty. More @