The State of eCommerce in Southeast Asia in 2017

The most comprehensive study on the key eCommerce metrics from thousands of eCommerce operators across SEA

Matteo Sutto
Feb 9, 2018 · 6 min read

Mobile Traffic
Conversion Rates per Country
Basket Size per country vs. GDP per country

Work & Shop

At what time do Southeast Asia consumers shop the most and is the trend consistent across the region?

Orders per time of the day

The Wednesday Peak

In which days of the week are consumers shopping the most?Is the weekend a good time for merchants to push out their Special Offers?

Conversion Rate by Days of the Week
Payment solutions offered by merchants

Methodology

iPrice is the affiliate platform of choice for more than 1,000 eCommerce merchants across SEA. Our customer base ranges from the biggest eCommerce names in the region such as Lazada, Shopee or Bukalapak and hundreds of eCommerce merchants with less than $1 million in annual revenues.



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Matteo Sutto

Written by

Founder & CEO at RevoU, an online education platform for Southeast Asia. Previously, 2x Founder, early team at Zalora & former CMO at iPrice Group

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