The Stupidly-Simple (But Brutal) Startup Truths No One Tells You

Startup founders are losing money without knowing this.

Photo by Nick Duell on Unsplash

Don’t have a paid Medium membership (yet)? You can read the entire article for free by clicking here with my friend’s link.

Do you know how startup gurus make the startup world look so exciting?

They promise fame, and fortune, and make you believe you can change an entire industry. But behind all that glamour, there’s a harsh reality that many new entrepreneurs aren’t ready for.

I learned this the hard way when my first startup failed dramatically.

Sure, I had all the passion and drive, but I was unaware of the tough truths that separate the few successful startups from the many that fail.

And that’s what I am going to talk about today.

Let’s start.

• #1 — Your “million dollars” idea ain’t worth a dime if you can’t execute it flawlessly. Founders often get lost in their own delusions, thinking their idea is the next big thing without checking if anyone actually wants it. Wake up and smell the harsh reality!
• #2 — You can build the most mind-blowing product known to humankind, but if customers find it useless, you’ve wasted your time. Stop living…