The Startup
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The Startup

There’s No Business Anymore — Only Show Business

Build trust to succeed in this new world.

Photo by NeONBRAND on Unsplash

When a local chiropractor spends three hours per day posting photos of his clients on Instagram, what business is he in? Probably, not the same, his ancestors from a similar profession would recognize.

When an entrepreneur spends more time speaking on camera rather than selling or…

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Sergey Faldin 🇺🇦

Sergey Faldin 🇺🇦

Honest thoughts. Unpopular opinions. Not necessarily true or smart. | The Guardian, Al Jazeera, Meduza | muckrack.com/sfaldin | Newsletter: sergeys.substack.com