Think like a designer, act as a writer

Jan Van Caneghem
Nov 5 · 4 min read

Think like a designer

When we use the term ‘design thinking,’ remarks occur such as, “as if designers don’t think” or “design is more about doing.” Design is thinking and doing. Though, in my opinion, it is thinking in the first place. Design is any intentional interaction to change something for the better, or as Herbert Simon puts it: “any course of action aimed to change existing…

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Jan Van Caneghem

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As a service and UX-designer, I am interested in design thinking as a cognitive process. I am the founder of Waai, a Belgium based design studio. waai.be/en/

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