This Toxic Money Habit Is Becoming More Common Than Many People Realize

It’s time we pay attention to what business is doing to us.

Desiree Peralta
The Startup

--

Photo by Darya Sannikova

The other day, I was scrolling through TikTok until a video caught my attention. It was a girl showing a package that she received; it was called “a blind date with a book.”

The purpose of the gift was to receive a surprise book of a genre you liked, and the girl was completely excited about what could be inside the box. The package was beautiful and came with different small gifts apart from the book, which I thought was a fantastic detail.

A blind date with a book — Screenshot by the author

Below the video, there was an option to buy one with two clicks. You just had to click the button, confirm the book genre you were interested in purchasing, and click buy. I didn’t even have time to think about it; for me, it was an excellent idea, and the 15-second video convinced me.

I wanted to experience the same emotion as the girl and the happiness of receiving that kind of gift, too.

At first, I was just curious about the purchasing process from the TikTok page. I had never paid attention to it until I was…

--

--

Desiree Peralta
The Startup

Turning ideas into reality. Programmer by profession, Writer by passion. Finance and business advice. | Weekly money advice https://dessyperalt.substack.com/